• From Complexity to Confidence

    We are a business consultancy that helps you capitalize on change
    and how you interact with your customers.


What We Can Do For You

Our clients engage us as proven partners in unraveling and solving strategic, operational and
customer experience challenges. They trust us to deliver. Every time.

Strategic Advisory <br/>Services

Strategic Advisory

  • Business transformation
  • Business performance improvement
  • Strategic planning facilitation
  • Market opportunity assessment
  • Enterprise digital strategy
  • Board & leadership assessment

Customer Experience <br/>Research + Design

Customer Experience
Research + Design

  • Customer experience strategy
  • Customer research & insights
  • Product & service design
  • User experience research & design
  • Mobile & desktop UI prototyping
  • Usability lab & testing

Operations Design <br/>+ Optimization

Operations Design
+ Optimization

  • Operations improvement
  • Process & workflow design
  • Organizational design
  • Change management
  • Governance models
  • Program management & facilitation

View More About Services

+ Healthcare and Health Technology


We bring more than 17 years’ experience and industry veterans to serve providers, payers, pharmacy benefit, medical device, members and patients.


Health Technology

Health Technology

Healthcare Systems </br>& Providers

Healthcare Systems
& Providers

Payers & Pharmacy Benefits Managers

Payers & Pharmacy Benefits Managers

Startups & Collaborations

Startups & Collaborations

View Healthcare Services


What Clients Are Saying

<h2 class="light" >People’s Center Health Services</h2>

People’s Center Health Services

Steven Vincent, MD, Chief Medical Officer

Fathom Consulting, (formerly Evantage), was an excellent partner for our team, guiding a variety of providers and support staff through the process of creating sustainable work flows, tools and processes that would support the integration of care. They listened, understood and accounted for the unique needs and challenges an FQHC faces with limited resources and took on multiple different roles and tasks to execute the work.”

<h2 class="light" >UCare</h2>


Manager Provider Relations

TheFathom Consulting (formerly Evantage) team always instilled the feeling within our team that they were truly in this effort with us together, 100%, … that they understood the political and operational obstacles facing the team and were ready to deftly help us maneuver through whatever should face us. A true partnership.

<h2 class="light" >John Deere and Co</h2>

John Deere and Co

ECAP Technology Manager

Fathom Consulting (formerly Evantage) was a key voice in developing our approach, consolidating learnings, and clarifying pain points and requirements. While (they) certainly had a set of perspectives and approaches, they melded well with our own and it was clear throughout that they wished to adjust to and meet our needs. Our communication was consistent from start to finish and even now we are in touch as they remain curious on our progress since the engagement.

<h2 class="light" >Winfield (agricultural division of Land O’ Lakes) </h2>

Winfield (agricultural division of Land O’ Lakes)

Director, Winfield Operations

Fathom Consulting (formerly Evantage) has been our partner in more deeply understanding our customer. The result has been a more informed, outside in approach to how we communicate with our layers of customers, including distributors and growers. Without Evantage, our insights and process would not have been nearly as robust and effective

<h2 class="light" >ACT (Education Testing)</h2>

ACT (Education Testing)

Customer Experience Manager

Fathom Consulting (formerly Evantage) has been our partner in building out a better customer experience. They’ve helped us better understand the customer perspective…They are collaborative, easy to work with and teach our internal team as we go.

<h2 class="light" >Medtronic</h2>


Core Team Lead

Fathom Consulting (formerly Evantage) has been a key partner for many years to help us get accurate customer data and apply those insights into usability of our system design. I know I can always count on them to deliver data-driven decisions and high quality work.

<h2 class="light" >Blue Cross Blue Shield </h2>

Blue Cross Blue Shield

Market Research & Insights Manager

Fathom Consulting (formerly Evantage) really stands out because of the way they partner with us. They give insights culled from best practices based on many years of experience, and most importantly, they give us solutions. Many other firms tell me what my problems are; Fathom Consulting provides ideas on how to solve my problems.

<h2 class="light" >Ascente (start-up technology company)</h2>

Ascente (start-up technology company)


Partnering with Fathom Consulting (formerly Evantage) is having access to C-level talent whenever you need it. They are deliberately thoughtful, offering great insight that are actionable. Their willingness to go to any length for their clients is like I’ve never seen before.

<h2 class="light" >Optum Health</h2>

Optum Health

VP Shared Services

Fathom Consulting (formerly Evantage) is my chosen partner when I need to drive an important initiative forward because of their ability to handle complexity, deal with ambiguity and navigate our internal politics. Working with them gives me peace of mind because they always deliver.


Our Commitment to Equity

Fathom believes all people belong and deserve fairness and racial justice. We are committed to advancing policies, practices, and a workplace culture that reflects the high value we place on all people, promotes anti-racism, and does not tolerate discrimination. We have integrated this commitment into the firm’s valued behaviors that set expectations for how we engage with each other, our clients, our community, and our work.

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Announcements & Blog

Using our strengths to support, challenge, and inspire students

Here’s how four members of the Fathom team have recently found time to inspire—and be inspired by—students exploring careers in healthcare, designing digital experiences, and solving global challenges.

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Resuming in-person research at Fathom Consulting

After a brief pause due to the coronavirus pandemic, we're back to doing in-person research. Learn how we're taking on studies in our Minneapolis research lab.

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Beyond Zoom: Staying connected with colleagues while remaining apart

We’re sharing some of the things that we’ve done to help our staff feel connected to one another while we’re apart. We hope they’re useful.

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A taste of our own medicine: Using design thinking to re-envision our monthly staff meeting

Meetings stink. Or do they? We were determined to design a meeting that our own team didn’t just agree to attend but actually looked forward to.

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